Marketing 101: Get People Talking

Marketing 101: get people talking.

Not about your product. Not about your service. Not about your brand.

About their experience of it.

The most powerful marketing in the world is not the campaign you run. It’s the story someone else tells about you. Because their story is trusted in a way yours never will be.

You don’t create word of mouth by asking for it. You create it by doing something so good, so surprising, so memorable, that people can’t help but talk about it.

That’s the whole game.