The 5 Most Important Blogging Lessons

Darren Rowse of ProBlogger has been blogging for 6 years. His 5 c’s of blogging are worth taking seriously:

1. Content. “If it’s not enhancing someone’s life in some way, the chances are, they’re not going to come back again.”
2. Community. “People don’t go online just to consume content any more. They’re actually going online to belong.”
3. Connection. “A place where you can continue to have that connection with them – it’s about getting them to subscribe in some way.”
4. Cash. “Experiment with different ways of monetising your blogs.”
5. Contribute. “Do something that makes a difference in this world.”

Of these five, the one most people neglect is the fifth. Content, community, connection, and cash can all serve the self. Contribute is the one that points outward.