The Problem With ‘The Last Tweet Of 2009’

I’ve been seeing lots of businesses on Twitter saying “this is our last tweet of 2009”, mostly around December 22/23 – before the office closes for two weeks.

Given that Twitter is more about augmented reality than blogging – it’s even changed in some circles from ‘micro-blogging’ to ‘micro-media’ – isn’t saying “this is our last tweet of 2009” like saying “this is our last conversation of 2009”?

Whilst you might say “this is my last blog post of 2009”, blogging isn’t the same as conversation. So when I see tweets like this, I realise there is a fundamental misunderstanding about Twitter’s use as a platform for ongoing conversation.

Conversation doesn’t end for special occasions. In fact, it is on holidays like Christmas that we talk more. Do you not use a mobile phone to text people on Christmas, or even call them?

The future is not set for less augmentation, but more. Should businesses begin thinking like this too?